The smartwatch market has gained significant momentum in recent years due to the entry of several major players in the smartwatch market. Most component suppliers and smartphone vendors such as: Samsung Electronics, Inc., Sony Corporation, and Apple Inc. are expanding their wearable product offerings. Furthermore, most smartwatches available in the market currently work as companion devices; thus, the presence of a large number of existing smartphone users is a key factor anticipated to drive the market in the next few years. Companies manufacturing smartwatches are customizing their operating systems for use in wearable devices. For instance, Google, Inc. has launched Android Wear, a customized version of the Android OS for use in wearable devices. Most hardware manufacturers are entering in the smartwatch market with Android Wear as the pre-installed OS; thus, the Android Wear OS has been experiencing significant growth in the smartwatch market.

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The research report on smartwatch market provides a detailed analysis of the different categories of smartwatches, and helps in understanding the driving forces behind the popularity of the wearable products. It also provides an analysis of the major segments of the smartwatch market for the period from 2012 to 2020. The report includes extensive analysis of the industry drivers, restraints, opportunities, and market trends. The study provides comprehensive assessment of the stakeholder strategies and imperatives for succeeding in the business. This research study focuses on providing market data and insights, including the size and growth of the smartwatch market. The report provides a thorough analysis of the emerging industry trends, and the current state of the market. It offers a comprehensive coverage of the underlying technological and economic factors influencing the smartwatch business. The prevalent competition in the market is highlighted through the market share analysis of key players in the market. Furthermore, the value chain analysis is included in the report with an aim to provide strategic insights across the supply chain of the smartwatch market.

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The report segregates the global smartwatch market based on operating systems, and the price range. Operating systems in the smartwatch market have been categorized into: Android Wear OS, Watch OS, and others. The others segment includes: Tizen OS, Pebble OS, Firefox OS, and LinkIt OS. The study also includes the categorization of smartwatch market on the basis of price range. High-end smartwatches, mid-end smartwatches, and low-end smartwatches are the price range categories included in the report. The report aims to provide a comprehensive cross-sectional analysis of the component, type, and application segments across North America, Eastern Europe, Western Europe, Asia Pacific excluding Japan (APEJ), Japan, Latin America, and the Middle East and Africa (MEA).

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Additionally, the report also includes competitive profiling of leading players in the industry and various business strategies adopted by them. In addition, report explores potential opportunities that are estimated to increase profitability of market participants. The company profiles section in the report provides overview of the companies, annual revenue generated for the past two/three years, business strategies, and recent developments. Companies profiled in this report include Pebble Technology Corporation, Samsung Electronics Co. Ltd., Apple Inc., Nike Inc., Garmin Ltd., Sony Electronics Inc., Fitbit Inc., Martian Watches, ConnecteDevice Ltd., and Qualcomm Incorporated

The global smartwatches market is categorized into the following segments:

Smartwatches Market, by Price Range

High-end Smartwatches

Mid-end Smartwatches

Low-end Smartwatches

Smartwatches Market, by Operating System

Android Wear

Watch OS (iOS)

Others

Smartwatches Market, by Geography

North America

Europe

Eastern Europe

Western Europe

Asia Pacific

Asia Pacific Excluding Japan

Japan

Latin America

Middle East and Africa

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